Svetlana Kordumova is the founder and CEO of Pixyle.ai, a startup that uses Artificial Intelligence (AI) to recognize fashion apparel in images. Pixyle.ai provides visual AI solutions for fashion retailers, aiming to increase conversion rates, boost sales, and improve catalogue management efficiency for their e-commerce platforms. She holds a PhD in Multimedia and AI from the University of Amsterdam. During her PhD, she was part of a project that won the best video search results at the NIST TrecVID benchmark in the USA, which was later acquired by Qualcomm. Svetlana also received the best research paper award at the International Conference on Multimedia Retrieval in New York, 2016, for one chapter of her PhD research. She is passionate about science, technology, and fashion and enjoys working on innovative products that combine her interests.