Stephan Schambach is an investor, a serial entrepreneur, and a pioneer of e-commerce. He has built several companies and has been changing the commerce world since 1992, from founding Intershop and inventing e-commerce by building the first standard software for online shopping to putting retail in the cloud with the founding of Demandware with the first cloud-based e-commerce service. Salesforce bought Demandware for $2.8B, which brought Stephan €220M. As Founder and CEO of NewStore, Stephan is changing the market once again. As the future of retail shifts to mobile, his most recent venture transforms brick-and-mortar shopping into app-powered, digitally connected retail experiences. After winning numerous awards around the world for his technology and entrepreneurial leadership, he published his first book, Makeover: How Mobile Flipped the Shopping Cart.